As we close out summer and enter fall, many of us will soon start thinking ahead all the way to the holiday season. Retailers and consumers alike are keenly aware that inflation rates are higher than they’ve been in decades and this holiday will be unique. Consumers are worried about being able to afford gifts […]
Nine months ago, I wrote in this space about the growing popularity of Dry January and the broader category of no- and low-alcohol (NoLo) beverages. The NoLo trend continues. NielsenIQ reports that as of May, trailing 12-month sales of non-alcoholic spirits were up 116% year over year. Celebrities are starting to hop on the trend […]