Author Archives: Nehal Nagalla

What do Allbirds, Warby Parker,, and Peloton all have in common? First off, they are all digitally native direct to consumer (DTC) brands. Secondly, they all grew rapidly during the COVID-19 pandemic in 2020 and 2021. DTC e-commerce has become increasingly popular over the past two decades, but the pandemic led to strongly accelerated […]

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