Last month, my colleague Maeghan Thompson wrote about how consumers and retailers are planning to cope with what could be a recessionary Holiday season. In the meantime, forecasters have now given their predictions of Holiday sales. At first sight, the estimates seem rather jolly, but the fuller picture shows Scrooge in the background. To provide […]
As we close out summer and enter fall, many of us will soon start thinking ahead all the way to the holiday season. Retailers and consumers alike are keenly aware that inflation rates are higher than they’ve been in decades and this holiday will be unique. Consumers are worried about being able to afford gifts […]
Nine months ago, I wrote in this space about the growing popularity of Dry January and the broader category of no- and low-alcohol (NoLo) beverages. The NoLo trend continues. NielsenIQ reports that as of May, trailing 12-month sales of non-alcoholic spirits were up 116% year over year. Celebrities are starting to hop on the trend […]
For most Americans, the beginning of the COVID-19 pandemic happened abruptly. In just a couple of weeks in the middle of March 2020, schools sent home their students, all sports were halted, and many stores, restaurants, and theaters closed their doors. The start of the pandemic was neatly demarcated by these events, but now, years […]
With 11 celebrity brands launched so far in 2022, and celebrities including Hailey Bieber (rhode skin) and Scarlett Johansson (The Outset) making their first venture into the industry, it appears as though 2022 may be just as robust a year for celebrity beauty launches as 2021, which saw over 20 brands enter the market. The […]